The main objectives of the project are:
- To introduce a language exam, which will also act as an important test of intercultural communication, and which will be recognised by the Common European Framework of language levels and so be comparable for all European languages directed entirely at the real needs of the users.
- To create models for linguistic preparation in modular form (but which are also flexible, in order to cater for the different needs and characteristics of all the partners involved), with the objective of creating the basics for optimal preparation for the examination mentioned above and valid for all the target groups.
- To report and disseminate results to secure the involvement of institutions and agents who are not participating directly in the project;
- To create learning modules which would allow target groups to follow the course format as closely as possible by distance learning (with the help of a tutor)
The target groups are:
- Those who already work in the field of tourism, focusing, in particular, on the managerial sector within the tourism industry and those in mid/high positions of responsibility
- Students of “Tourism Sciences”
The reason behind the project:
Nowadays, Tourism provides employment either directly or indirectly and represents around 7.7% of total Italian workforce. This trend is, unfortunately, not accompanied by an analogous (and necessary) development of foreign language skills; in many European countries the phenomenon of a scarce linguistic preparation for those who work in the tourism field still exists - a fact which often restricts choices in the world of work: young people, who at the end of their training courses, wish to start their careers immediately in the tourism sector, often lack the necessary linguistic skills which the profession demands. (In Italy, for example, the degree in “Tourism Sciences” does exist, but adequate linguistic preparation is not always deemed necessary within the ministerial directives.)
Our aim is to guarantee an effective competitive majority; to recognise professionalism; to establish and highlight a higher qualitative standard; to reach a standard comparable to the European levels for all languages (following the indications presented in “The Common European Framework”); and finally to adapt the learning objectives to the concrete language needs across Europe – needs which are now more than ever indispensable, since as the Tourism sector will absorb the highest percentage of the work force from now until 2040 - according to forecast analyses provided by the WTO (World Tourism Organisation).